Hotels and holiday firms join forces in Ukraine fundraising auction

Luxury holidays and stays on glampsites are among the lots to bid for in the travel industry’s newly launched £100,000 charity project

The travel industry has come together to raise funds for Ukraine by donating trips for a charity auction launched this week. Travel for Ukraine has almost 50 lots up for grabs (worth over £100,000 in total), with all money going to support refugees displaced by the conflict.

Organised by Kathryn Brierley, managing director of The Healthy Holiday Company and in:spa retreats, in partnership with PR agency Travel Tonic, the auction runs until 8 May. Bids have already topped £50,000 and hotels and travel companies are still signing up, with more choices being offered all the time.

The starting price for bids is about 40% of the actual value, with the lowest bid £200 and the highest £5,200 for a trip worth £13,000. Offers range from stays on houseboats to fitness retreats and holidays in luxury resorts.